Conversion Rate Optimization (CRO)

Having success in SEO and PPC leveraging Conversions Rate Optimization (CRO) is a great plus for your business. Since almost every company operates its business using an Internet presence, website traffic building is an integral part of innovative marketing methods.

Our team combine a process for SEO, PPC and CRO to operate together, to generate traffic to your website. Because CRO is data and content-driven, all information extracted on your customer journey helps us determine how to improve your SEO and PPC targeting for increased traffic and maximum conversion. We optimize your website using a targeted sales funnel, and landing page,  combined with A/B testings, web analytics, segmentation analysis, and customer interaction to increase profits from sales without raising your advertising spend.


Conversion Rate Optimization (CRO)

Conversions are the result of users taking the desired action on your marketing campaign. Conversion rate optimization (CRO) is the process of optimizing your website design, sales funnel, landing page, sponsored search ads,  and raising your conversion rate. The goal is for the highest possible percentage of visitors to your site to complete the desired action that results in a purchase. 

SEO takes time and effort to build, however, when done right and channeled effectively with CRO it results in more leads and closing rates. The combination speeds up customer purchase by clearing the path and improving engagement to take actions e.g., clicking a link, signing up for a freebie, adding a product to a shopping cart, downloading content and leaving their email, subscribing to a newsletter, signing up for a service, and so on. 

Our SEO team comprises experts in navigating SEO with CRO, they are part creative, part strategist, and part engineer, who build strategic websites, and optimize conversions to target specific search queries to get the right visitors to your website, landing page or sales funnel.  They know that poorly constructed websites, sales funnel, and landing pages lower conversion rates, so they employ engineering strategies within their designs. 


Some important features and benefits of SEO and PPC enhanced by CRO:

Improved Intuition of Browsers’ Intent 

Increased Repeat Business & Customer Retention

Improved site speed

Improved credibility & trust

Improved PPC performance

Traffic Conversions

SEO impact the entire sales &  marketing funnel

Get more sales from current customers

Improved UX

Ability to increase sales from anywhere in the world

UX as part of CRO

Organic search accounts for the majority of online traffic

Build Credibility and Trust

Increased User Engagement

Better ROI

Improve sales copy

Keyword Optimizations

Valuable User Insights

Better A/B Testing & Measurement

Enhanced Customer Trust

Faster Scalability

Improved Audience Research

Website Optimization

Ongoing Adjustments

Aid In Better Website Design

Build Innovative CRO Tactics

Better Call-to-Action

Streamlined Navigation 


Satisfied 5-Star Reviews


Team Combined Experience


Projects Completed


Increase in ROI


Client Ownership Right


Industries Served


Responsive to Queries


Satisfaction Guaranteed